Overture is the only pay per click search engine that competes with Google. It works in a totally different way to Google, but it is definitely worth signing up for because you should be able to get some extra profit from it, on top of your Google Adwords profits.

When you advertise in Overture Premium Listings™, your business appears in the top U.S. search sites: MSN, Yahoo!, InfoSpace, Lycos, AltaVista, and Netscape.

Let us first understand briefly how Overture works. Overture offers two sign-up plans, Fast Track or Self Serve. You have to select a few keywords with reference to your website. You have to then bid an amount (per click) and position in the search results for each of the keyword. If you have the highest bid for that position, Overture will display your website in the search result of the keyword selected, at the position selected, in each of the above mentioned search engines. Note that even if your website is displayed in the search results you do not get charged the amount bid by you per click. It is only when a user clicks on your website link from the search results that you get charged that amount.